Now the Advertisers will be able to see ad performance when seller ratings and consumer ratings show.
First, what are “automated extensions”? This is the new term for what
were once known as “annotations” — Consumer Ratings and Seller Ratings
which automatically populate in AdWords ads.
Google said it is retiring the use of “annotations” and replacing it
with “automated extensions.” Reporting and Help Center documentation
will reflect this change. In the same announcement, Google said a new automated extensions report is rolling out.
Until now, advertisers have not really had any insights into how ads
performed when these automated extensions showed in their ads compared
to when they didn’t. The new automated extensions report will show how
ads with automated extensions such as consumer ratings and seller
ratings show up.
The report will be located under the View drop-down in the Ad extensions tab. It is rolling out over the next few weeks.
“Automated Extensions” The New Google AdWords Report Rolling Out!!
Reviewed by kreative Station
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Saturday, November 01, 2014
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